60%of consumers visit websites after receiving corresponding direct mail. However, less than 1% of Leads will ever take action on their first visit and will not engage with re-targeting emails and banners, leaving you with no idea who visited your site as a result of your direct mail—until now.

Lead Spark gives you the power to track any website visitor regardless of how they arrived—Direct Mail or otherwise—and lets you automatically send each unique visitor a direct mail follow-up piece, complete with a compelling call-to-action in as few as 72 hours!